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Feature Articles

Because I’ve been writing so much for so long, it’d be impossible to create a comprehensive trove of everything I’ve written. I grabbed some of my more recent content and articles in the pet and veterinary space to showcase here.

And, I’ve posted copywriting work examples on another page.

Look for website content writing samples here.

Find some of my all-time fav articles for newspapers and magazines here.

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ARTICLES FOR PET LOVERS

Increasingly pet lovers and their pets need safety net programs. This article explains the types of programs now available in many communities to keep pets and people together. Read article.

Dogs’ ears are different than ours. When things go wrong inside one or both ears, it’s painful for them and can take longer than you might expect to address. Here’s what you need to know to keep ears clean, handle any ear problems that develop, or end up in a chronic situation. Read article.

This article explains why and how to be part of the solution for pets in need via fostering. Read article.

Dating back to 1883, let’s look at some the patents for dog grooming inventions. Some deserve our thanks. Others were not so influential. Read article.

This article explains the anatomy of dogs’ nails and how knowing that helps you avoid the most common mistakes people make. Read article.

Mud happens, and some dogs really love it. So, if your pups ends up completely encrusted with mud, what’s your best plan of action? Read article.

This article looks at some of the trickier issues that come up during the warmer months. Read article.

ARTICLES FOR VETERINARY PROS

After losing an incredible foster puppy, named Dream, to respiratory distress that I did not at first realize was a major emergency, I needed to help veterinary pros help their clients understand how serious it really is. Read article.

Wow. The days of veterinary associates buying veterinary practices when their bosses want to retire is pretty much over – in many communities now dominated by veterinary consolidation. Here’s what the various buy/sell options look like now. Read article.

Connecting with clients form whom spoken English isn’t their primary language is difficult — sometimes even perilous — due to miscommunication over diagnosis, treatment options, risks and costs. Read article.

In 2023, the FTC considered banning noncompete clauses in employment contracts. I looked into what that might mean and how they typically work in vet med. Read article.

Toss cat stereotypes out the window. These people are redefining what a fun and full life can mean for our feline friends. Read article.

Even after all these years, pet insurance seems stuck at a low participation rate. This article explores the misconceptions and features some real-life examples of cases. Read article.
Note: I was a longtime user of pet insurance. Recent cost spikes changed that. I wrote about that in an opinion piece over on my award-winning dog site.

This article explores how various kinds of tech in the veterinary space, and how it might change or help define remote care options or even real-world training for veterinary pros. Read article.

Comprehensive veterinary teamwork is better for patients, their families, and for the professional growth and satisfaction of all veterinary professionals. See how it works for different types of diseases. Read article.

The daily work required in veterinary practice is physically demanding. So, I looked into the most common injuries staffers suffer and some ideas on how to prevent them. Read article.

People can make their own pet food at home with expert help and recipes, but a lot of the advice out there still results in the same kinds of deficiencies over time — even when rotating ingredients and recipes. This article addresses ways to help clients avoid those common mistakes. Read article.

Allergic skin diseases in pets can be challenging to figure out and often require lifelong management. There are no quick fixes. Veterinary clients get frustrated quickly, and this puts the veterinary-client relationship at risk. Read article.

I’d written an article about CBD in 2020, and my editor at TRENDS asked me to write an update in 2024, including the latest research. In both 2020 and 2024, I wrote that ignoring CBD wasn’t an option because pet lovers are using it — with or without veterinary input. Read article.

With so much hype (and misinformation) in the ethos about pet nutrition, veterinary teams can help clients decipher what’s what with reputable tools and advice. Read article.

After a whole bunch of dogs started developing dilated cardiomyopathy, everyone went looking for a reason. Certain foods got a lot of attention. Back in 2020, my TRENDS editor asked me to write an update the research, what we maybe know, and what we don’t. (I’ve not looked into this since then, so a lot may have changed.) Read article.

Some practical advice from inventory experts. Veterinary practices have a lot of money tied up in onsite inventory, so it’s important to manage it well to protect the financial health of the hospital. Read article.

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